audience profile - the ring

the ring

Age:	%:	Gender:	%:	Class	%:

	4-6	0%	Male:	41%	AB	55%

	7-11	0%	Female:	59%	C1	40%

	12-14	0%			C2	2%

	15-24	9%			DE	3%

	25-34	41%

	35-44	15%

		45+ 35% The majority of the audience is 25-34 year old female. The female lead may draw in the audience. I am going to use a female lead, so the the audience can relate to character.the ring uses an older female lead this maybe why it appeals to the older age brackets, I will be using a younger lead as i want to attract a younger audience as they have more disposible income.  AB and C1 has the highest class rating. The upper and middle class may have seen this more as they have more disposable income to go to the cinema. To aim to that audience i will set my film in a middle to upper class area so the audience will be able to relate to the characters.